I help research teams build, adopt, and scale AI tools. By a researcher, for researchers.
I'm a researcher who builds. Five-plus years leading UX research on 0-to-1 AI products at Meta and Instagram — the kind of work where the problem is undefined and user mental models don't exist yet. Along the way I conceived and shipped Insights Agent, a multi-agent pipeline that runs qualitative analysis end to end. Now I help research teams do the same: put AI inside the work, not bolted on.
read recent writing-
Position of the human is the design. Three gates in a research AI pipeline.
Where you place the review gate decides what the system is — and what the researcher becomes.
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Why two teams converged on the same AI research architecture without knowing about each other
Two teams, zero contact, one architecture — and what the convergence says about who should design research AI.
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How to keep researchers sharp as the AI gets better
Three architecture moves that keep automation from eating your judgment.